Sony Launches CyberShot DSC-TX100V, DSC-TX10, DSC-HX7V, DSC-WX10 and DSC-WX7 Compact Digital Cameras

Sony has unveiled five new Cyber-shot series compact digital still cameras viz. Sony CyberShot DSC-TX100V, DSC-TX10, DSC-HX7V, DSC-WX10 and DSC-WX7 Digital Cameras,  delivering easy to achieve DSLR-like quality still images, stunning 3D photos and high-quality Full HD progressive videos.


The five new innovative 16.2-megapixel ready Cyber-Shot series digital cameras consists of model DSC-TX100V, DSC-TX10, DSC-HX7V, DSC-WX10 and DSC-WX7 and are the world’s first compact digital still cameras to include 3D Still Image mode, for taking 3D images using only one lens and imager.

The Sony Cyber-shot TX100V model is the world’s first still compact digital camera that offers Full HD 1920 x 1080/50p progressive video shooting for silk-smooth reproduction of fast-moving action.

The Sony CyberShot TX100V digital camera model is also the first Cyber-shot camera from Sony with an 8.8cm (3.5-inch) OLED touch screen that provides deeper blacks and rich colours, while being thinner and offering a faster response time than most LCDs – a feature that’s especially useful when shooting movies.

In addition, the CyberShot WX10 digital camera model is one of the only digital still cameras to include a high speed linear focus feature that provides quicker, more precise focusing that’s comparable to the speed of a DSLR camera.

The Sony Cyber-shot TX100V digital camera is capable of capturing no less than 50 Full HD in 1920 x 1080 progressive frames per second (‘50p’), assuring even smoother video playback with sports and other fast-moving action, while CyberShot DSC-TX10, DSC-HX7V, DSC-WX10 and DSC-WX7 digital camera models can record crystal-clear movies at 50i in 1080 AVCHD.

All these new digital cameras features a dedicated buttons for shooting video and stills, and ‘Dual Rec’ mode allows simultaneous capture of crisp still images without interrupting video recording. (Dual Rec is not supported in 50p mode).

These digital cameras makes it easy to create personal 3D content that can be viewed on a 3D TV home theatre system. 3D images can be captured using 3D Sweep Panorama mode or the new 3D Still Image mode.

In 3D Still Image mode, the 3D digital camera takes two consecutive shots in different focus positions to calculate the depths, creating left-eye and right-eye images to produce a 3D effect.

Images can either be displayed in 2D or stunning 3D on compatible 3D televisions using a 3D-compatible HDMI cables and 3D active shutter glasses.

The cameras also include the 3D Sweep Panorama feature, which lets users take panoramic pictures in one press-and-sweep motion. The high-speed burst of frames is stitched together to automatically create detail-packed 3D panoramas.

The Cyber-shot HX7V digital camera features a Sony G lens with 10x optical zoom in a compact camera body, offering built-in GPS and Compass which records the location and direction of where photos were taken.

The CyberShot WX10 camera also features a 7x, bright F2.4 24mm wide angle lens and the Hi-Speed Linear AutoFocus feature, and the DSC-WX7 camera has a 5x 25mm wide angle lens for capturing the perfect group shot or landscape.

The CyberShot DSC-TX100V, DSC-TX10, DSC-HX7V, DSC-WX10 and DSC-WX7 cameras are the first Sony Cyber-shot with an improved HDR (High Dynamic Range) feature that compiles highlights, mid-tones and shadows from three separate shots to create one realistic-looking photo, even in difficult lighting conditions.

The Cyber-shot WX10 digital camera features the new Hi-Speed Linear AutoFocus system that makes it easy to focus on your subject with DSLR-like speed. Instead of a mechanical gear to drive the AutoFocus, the DSC-WX10 has a magnetic coil (like those used in an audio speaker) to move the lens linearly and achieve AutoFocus in a straight back-and-forth motion—not rotationally.

The Sony Cyber-shot TX10 digital camera clad a water-proof, shock-proof, dust-proof and freeze-proof design, and offers HD movie and 3D photo capture, plus Intelligent Sweep Panorama, an Exmor R CMOS sensor that promises crisp, clear photos even in low light and a 7.5cm (3-inch) touch screen.

Water-proof in up to 5m of water, the Sony CyberShot TX10 digital camera lets users take high-quality photos, including panoramic pictures, and Full HD 1080i videos of your friends, family or pets underwater.

The CyberShot TX10 digital camera is also durable enough to withstand an accidental drop from up to approximately 1.5m and is also dust-proof thanks to its airtight construction.

All new Cyber-shot series DSC-TX100V, DSC-TX10, DSC-HX7V, DSC-WX10 and DSC-WX7 Compact Digital Camera are compatible with the latest range of premium-quality SDHC cards by Sony and are also a great match for SD/SDHC-compatible cameras, camcorders and devices from other manufacturers.

Price and Availability

All these new Cyber-shot series DSC-TX100V, DSC-TX10, DSC-HX7V, DSC-WX10 and DSC-WX7 compact digital camera models will be available in a range of colours from March 2011 for prices which is not yet known.

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